Overview
Trackset BidManger is the Marketing Management tool to automatically manage and optimize all keyword advertising campaigns.
It allows quick management of each campaign to easily reach all goals with an automation of the offer, manages keyword lists and monitors each campaign’s trend from a unique panel.
The software functions, steps and automations are extremely easy to learn due to its linear and intuitive panel.
Benefits
• Save time by managing different networks’ campaigns simultaneously.
• Automate the optimization of your campaigns to reach your goals.
• Discover new niches of business and increase return on investments.
• Receive alerts to be updated on a campaign’s results.
• Calculate ROAS and CPA without sharing data with keyword advertising networks.
How Does It Work
BidManager automatically interacts with the most important keyword advertising networks that have a Web Service (Google, Miva, Yahoo, MSN). After insertion of the account’s data authentication, the system imports the information related to the created campaigns. Changes on each campaign, creativity and keywords are instantly communicated to the keyword advertising networks. The user specifies the final goals for each group of announcements and keywords and BidManager obtains the best offer.